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THAT'S GOOD TO KNOW!

Short, straightforward, useful stories for founders, based on our experience in accompanying startups!

MINDSET

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Change the world.

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Global or local?

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Blindness is bliss, not ignorance.

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How to take advice?

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Competition doesn't kill startups.

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Risk at lunch. Reward at dinner.

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Cultivate originality.

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Market beats team every time.

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Everybody (kinda) lies.

MONEY

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Always be closing... On Zoom.

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Cash is king.

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Cold emails are hot!

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Happiness is positive cash flow.

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Incentives really do matter.

CULTURE

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Tech care.

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Firing can be caring

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Diversity is not an option.

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Content is King.

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Community beats toxicity.

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I'm not a role model.

INVESTORS

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About investors' behavior.

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You only need one.

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Wait until the money has come.

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In fundraising, trust comes first.

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How much should you raise?

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Happiness is positive cash flow.

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When should you raise?

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Trillions, schmillions.

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Send. That. Update.

☝🏽AND...

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A CEO needs Love.

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It's OK to sell.

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Everybody (kinda) lies.

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Fate is everything.

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It's ok to shut down.

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Enjoy your holidays.