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 Thursday, April 15th - 6-8.30pm CEST  

Online Workshop by The Family Directors

If you’re getting ready to get customers, this workshop will prepare you to run a more efficient go to market strategy, wherever you're based.

💎 It’s free of charge, but the seats are limited: 1st come, 1st served. 

How to get, keep, and grow your customer base?
As an early-stage founder, building a product is just one part of your job! Putting it on the market and getting traction is your real challenge. You want to bypass the clutter and expense of web-based advertising.

This workshop is for founders just starting out, willing to learn how to market their businesses effectively on a small budget.  If you agree, then join:
- I’m spending on marketing, but getting nowhere.
- I'm just launching and trying to get my first customers.
- I’m confused about which methods are going to work for my business.

 2-HOUR  INTENSE WORKSHOP
 TARGET 
 THE RIGHT CUSTOMERS
 CREATE TRACTION 
 REMOTELY
 GET YOUR GTM STRATEGY  SUPER CLEAR!

Free but limited Tickets ✨

 

What is The Family?

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Since 2013, we’ve had the chance to work alongside hundreds of founders, like Algolia, Payfit, Fretlink or Heetch.

Often, we’re the first people outside of the founding team to have faith in what they’re building, but more importantly, in them as founders. In that time, we’ve seen them raise over $700m from some of the world’s best funds like Index, Accel or DST.

We’ve also seen them try creative and different approaches to get their first customers. 

 

Your Program

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LAUNCHING YOUR PRODUCT: THE ERRORS YOU CAN AVOID!

By Oussama Ammar, cofounder and Director at The Family

ARE YOU IN A GOOD POSITION TO RAISE FUNDS?

 5 - 5:30PM 

  • “It will sell naturally since we made a great product.” 

  • “We’ll advertise it on Facebook”…

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LOOKING FOR PRODUCT-MARKET FIT

ARE YOU IN A GOOD POSITION TO RAISE FUNDS?

 5:30 - 6PM 

  • Your audience, buyers & distribution

  • Marketing-intensive VS sales-intensive

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B2B : STEP BY STEP, BRING YOUR PRODUCT TO PEOPLE

By Balthazar de Lavergne, Director at The Family

ARE YOU IN A GOOD POSITION TO RAISE FUNDS?

 6 - 7PM 

  • Business Cases

  • Sales, success metrics, pricing strategy

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B2C : STEP BY STEP, BRING YOUR PRODUCT TO PEOPLE

By Mathias Pastor, Director at The Family

ARE YOU IN A GOOD POSITION TO RAISE FUNDS?

 6 - 7PM 

  • Business Cases

  • Sales, success metrics, pricing strategy

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NETWORKING TIME

It's the moment to relax and enjoy discovering other founders

ARE YOU IN A GOOD POSITION TO RAISE FUNDS?

 7 - 7:30PM 

  • Who said it was impossible to make new friends remotely?